Tim McCoy - product manager and designer cooper.com
@seriouslynow
Know your audience,
UX is strategy, roadmap, features, establish roadmaps
UX is engagement, inviting, compelling workflow, desire
UX is usability, clear actins, dialouqe
Framework:
-Personas (real users, do it for them)
-Needs/goals (identify issues, business objectives)
-Scenarios of use (merge objectives with needs, provide motivation and goals)
-Features (features need to desired)
-Releases (do one thing well, not many poor)
Cycle: think / make / check
Priciples
1team (design, management, dev)
Focus on high value issues
Think-make-check
Externalize (collaborative and visible)
User connection
Data driven decisions
--
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Thomas Hessler
CEO | Founder | Angel Investor
Globumbus
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