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Friday, November 30, 2012

7 Deadly Myths of Email Design - MailChimp @BeParticular #warmgun

From Evernote:

7 Deadly Myths of Email Design - MailChimp @BeParticular #warmgun

7 Myths:

1. dont bank on mobile

2. People reading emails on the go
No, they sit but they do it mobile.

3. Its good to end up in your pocket
Create gmail filter with all emails include unsubscribe

4. Mobile emails get saved to read later on desktop
Design for mobile

5. To many mobile apps to design for
77% gmail

6. Designing for android is pain

7. If you dont know the tec, use one coloumn

Good example: Smashing 
Blog.mailchimp.com/mobile-email-research

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