Saturday, March 12, 2011

#Sxswi austin texas #daily notes


About game mechanics, social games,
Zyngas vision: become an internet treasure like google
Words of friends

Greg Verdino

Pop-up Apple store scarbrough building congress avenue downtown austin

invitation list + Invite others to get in

#the lean startup pitches

Scheduling for smal businesses


Contextual map app

Project management tool

Grid Design for the new world
Motivation for grids: Harmony, prediction, consistent,


The Game layer on top of the world
@SethPriebatch 22 years old, Scvngr

Last decade - social - connections
Game Layer - influence

1)-School: focus on final goal by collecting points, stop cheating

2)-Customer aquisition
-free lunch
-Communal gameplay (show target and status + countdown)
-email list

-amex example
- level-up
- inclusive ownership (group ownership

4)-lbs location based systems become mainstream
Rewards work

5)-global warming

Result of the game:
Epic meaning
Blissful productive
Global problem, local solution

Color coded slides on top

2 time payment

Sent from my mobile device

Thomas Hessler
CEO | Founder | Angel Investor

Silicon Valley - Sunnyvale | 440 N Wolfe Rd | CA 94085
Berlin - Checkpoint Charlie | Friedrichstraße 50 | 10117 Berlin

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